art direction, branding, visual identity, logotype, graphic design.
Universal Music France, paris (fr)
branding + visual identity creation and development.
Artistic direction creating new branding and visual identity for Universal Musi France new Conciergerie internal department « The Lodge ».
The new identity needed to represent the complex list of services delivered by the internal Conciergerie department through a trustable and simple visual identity for Universal Music artists and labels team.
I created the logotype and icons to enhance the « peace of mind » main project keyword.